Permanent builds companies designed to last.

We partner with a small number of exceptional founders building enduring businesses with strong fundamentals, real defensibility, and the ability to compound over decades.

They are built around customers, cash flow, ownership and time.

We work as a long-term, non-operating partner on the highest-leverage decisions across strategy, positioning, distribution, finance and growth.

The ambition is simple: build companies worth owning for a very long time.

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